STUB — full procedure not written yet

This deep-dive will land in an upcoming pass. The cadence index above already has the operating checklist for experienced operators.

Purpose of this document:

A deep-dive on the Insights and Reports → Landing Pages metrics (Mobile-Friendly Click Rate, Valid AMP Click Rate, conversion rate per URL), the 30%+ WoW conversion-rate-drop investigation trigger, and the LP root-cause checklist when the page is the suspect (incognito test, real mobile device, form submission, lead-alert chain).

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